NIVA Exec. Dir. Stephen Parker On 2025 Conference, State Of Live Report: ‘We Finally Have The Data To Match The Heart’

NIVA Exec. Dir. Stephen Parker On 2025 Conference, State Of Live Report: ‘We Finally Have The Data To Match The Heart’

The hardships the majority of independent venues are facing is very real, as detailed in NIVA’s inaugural State of Live report, but as this week’s conference demonstrated, so is the community, optimism and collaborative spirit.

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Indie Entertainment Sector Contributed More To The GDP In 2024 Than Beer, Gaming, Airline Industries

Indie Entertainment Sector Contributed More To The GDP In 2024 Than Beer, Gaming, Airline Industries

Independent live venues, festivals and promoters contributed $86.2 billion directly to the gross domestic product (GDP) in 2024, more than the U.S. beer, gaming and airline industries. Coupled with fan spending on local businesses including dining, lodging, shopping and transportation, the indie live sector generated $153.1 billion in total economic output.

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Report lays bare struggles of US independent live music business

Report lays bare struggles of US independent live music business

The US-based National Independent Venue Association (NIVA) has published its first national economic impact study, ‘The State of Live’. It makes the case for the importance of grassroots venues to their local communities and economies, but also highlights the financial struggles facing nearly two thirds of them.

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