NIVA State of Live: How US Independent Venues Power Local Economies
Across the United States, independent music venues are doing far more than hosting concerts – they are fueling jobs, tourism, and cultural connection in every community.
New NIVA Study Reveals the Hidden Economic Power (and Urgent Challenges) of Independent Live Entertainment
The National Independent Venue Association (NIVA) has released its individual State of Live reports, a series of statewide studies examining the economic contributions of independent venues across all 50 states and Washington, D.C. The reports provide policymakers, community leaders, and NIVA members with localized data on the contributions and challenges of independent venues, festivals, and promoters.
NIVA Releases ‘State of Live’ Reports Detailing Economic Impact of Independent Venues Nationwide
On Wednesday, the National Independent Venue Association (NIVA) released its State of Live reports—a series of studies examining the economic impact of independent live music venues across all 50 states and Washington, D.C.
NIVA Releases State-Level ‘State Of Live’ Reports
The National Independent Venue Association has released 51 state-level versions of its State of Live report, examining the economic contributions of independent venues in all 50 states and the District of Columbia.
NIVA Exec. Dir. Stephen Parker On 2025 Conference, State Of Live Report: ‘We Finally Have The Data To Match The Heart’
The hardships the majority of independent venues are facing is very real, as detailed in NIVA’s inaugural State of Live report, but as this week’s conference demonstrated, so is the community, optimism and collaborative spirit.
NIVA reports 2/3 of U.S. indie venues lost money in 2024 despite generating $86.2 billion in GDP
The National Independent Venue Association (NIVA) has dropped its first national economic impact report — and it's not looking great for America's indie stages.
Most independent music venues do not turn a profit finds new study
The National Independent Venue Association (NIVA) has published a new report called The State of Live which found that 64% of independent music venues in the United States were not profitable in 2024.
NIVA report: 64% of US indie venues unprofitable
The State of Live study found that independent live venues, festivals and promoters contributed $86.2 billion to the US GDP in 2024.
Indie Entertainment Sector Contributed More To The GDP In 2024 Than Beer, Gaming, Airline Industries
Independent live venues, festivals and promoters contributed $86.2 billion directly to the gross domestic product (GDP) in 2024, more than the U.S. beer, gaming and airline industries. Coupled with fan spending on local businesses including dining, lodging, shopping and transportation, the indie live sector generated $153.1 billion in total economic output.
Over Half of Independent Concert Stages Weren’t Profitable in 2024
The National Independent Venue Association share the results of its first-ever national economic impact study at its conference in Milwaukee on Monday.
NIVA’s ‘State of Live’ report shows independent venues are essential, but under threat
Independent music venues fuel a $153 billion economy, but many are barely staying afloat. NIVA’s new report breaks down what’s at stake for the future of live music.
The Majority of Independent Music Venues Were Not Profitable in 2024, According to New Report
The National Independent Venue Association's first-ever State of Live Study showed that 64% of independent venues were not profitable last year.
NIVA’s State of Live Survey Finds Independent Venues Generated $153.1B In Total Economic Output Across U.S. In 2024, 64% Stages Struggling With Unprofitability
The National Independent Venue Association launched the 2025 NIVA conference by unveiling the results of its first-ever comprehensive national economic impact study, The State of Live.
Independent stages generate $153.1 billion in economic investment across U.S. based on new National Independent Venue Association (NIVA) research study
Study, Out Today, Reveals 64% of Independent Stages Are Struggling with Unprofitability Due to Inflation, Anti-competitive Practices, and Predatory Resale.
Report lays bare struggles of US independent live music business
The US-based National Independent Venue Association (NIVA) has published its first national economic impact study, ‘The State of Live’. It makes the case for the importance of grassroots venues to their local communities and economies, but also highlights the financial struggles facing nearly two thirds of them.
Independent Stages Generate $153.1 Billion in Economic Activity, NIVA Study Finds
“Independent venues are more than stages for entertainment; they are economic engines and cultural lifelines,” said Stephen Parker, NIVA Executive Director.
NIVA Says Independent Stages Generated $153.1 Billion In Economic Investment In the US In 2024
Independent stages generated $153.1 billion in economic investment across the U.S. in 2024, based on the NIVA State of Live survey.
NIVA State of Live study released as convention begins
The NIVA State of Live study was released Monday as the independent venue and promoter trade group’s annual convention began in Milwaukee.